Packing Trends

In the case of online purchases, the quality and finish of the packaging directly influences the first physical interaction that a shopper will have with a brand. So more attention is being paid to engaging consumers to ensure their first brand touchpoint starts them on a loyal journey with the brand. In addition, coming up with inventive packaging styles on a regular basis to keep the brand evolving and exciting, makes automated assembly unworkable – this is where contract hand packing comes into its element, allowing for more elaborate and complex packaging styles to be used as it does not need to be machine-friendly. It is a similar story within a retail setting too, the consumer’s eye is often drawn to ergonomic design features, unconventional shapes, sustainable and ethical materials and they associate good quality packaging with the integrity of the products inside. 24-7 Steller Packing specialise in hand assembly, and gift sets, transforming loose products into finished goods, ready for retail. We set up intricate packing lines, for mass market and niche bespoke runs, keeping job costs cost-effective by measuring down to each second and penny. We have managed client transitions to flexible packaging in replacement of rigid containers, we have helped customers who have needed to make changes due to Brexit ‘responsible person’ compliance to over label with and not have to destroy existing packs.